{"id":6985,"date":"2024-03-25T17:49:45","date_gmt":"2024-03-25T17:49:45","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/more-promotions-and-more-layoffs\/"},"modified":"2024-03-25T17:49:45","modified_gmt":"2024-03-25T17:49:45","slug":"more-promotions-and-more-layoffs","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/en\/more-promotions-and-more-layoffs\/","title":{"rendered":"More promotions and more layoffs"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. That\u2019s according to the just-released <a rel=\"nofollow\" href=\"https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/2024-MarTech-Salary-Career-Survey-Report.pdf\">2024 Martech Salary and Career Survey<\/a>. Another very unfortunate finding: The median salary of women below the C-suite level is 35% less than what men earn.<\/p>\n<p>The last year saw many different economic trends, some at odds with each other. Although unemployment remained very low overall and the economy grew, some businesses \u2014 especially those in technology and media \u2014 cut both jobs and spending. Reasons cited for the cuts include during the early years of the pandemic, higher interest rates and corporate greed.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><a rel=\"nofollow noopener\" href=\"https:\/\/martech.org\/how-to-overcome-marketing-budget-cuts-and-hiring-freezes\/\" target=\"_blank\"><strong><em>How to overcome marketing budget cuts and hiring freezes<\/em><\/strong><\/a><\/p>\n<p><!-- \/1038259\/MT_Post-text --><\/p>\n<p>Be that as it may, for the employed it remains a good time to be a martech professional. Salaries remain lucrative compared to many other professions, with an overall median salary of $128,643.\u00a0<\/p>\n<p>Here are the median salaries by role:<\/p>\n<ul>\n<li>Senior management  $199,653<\/li>\n<li>Director                      $157,776<\/li>\n<li>Manager                     $99,510<\/li>\n<li>Staff                            $89,126<\/li>\n<\/ul>\n<p>Senior managers make more than twice what staff make. Directors and up had a $163,395 median salary compared to manager\/staff roles, where the median was $94,818.<\/p>\n<p>One-third of those surveyed said they were promoted in the last 12 months, a finding that was nearly equal among director+ (32%) and managers and staff (30%).\u00a0<\/p>\n<figure class=\"wp-block-image\"><img decoding=\"async\" alt=\"PX3zocqNZfzMbWNEZhW9dZnAgkdPrLW8fjkrbVrcEkrNJpJiXrVKkjlQ0Tzuj8YKh Ht9HTEvmxDDt0ZsntfYiZHS0NJ7zEZ 6yMT3OjZajbaXBFV1D2Pk5euJeHKdRuzOzM5ZUxwNtsVNaiIbNrd Q\" src=\"https:\/\/lh7-us.googleusercontent.com\/PX3zocqNZfzMbWNEZhW9dZnAgkdPrLW8fjkrbVrcEkrNJpJiXrVKkjlQ0Tzuj8YKh_Ht9HTEvmxDDt0ZsntfYiZHS0NJ7zEZ-6yMT3OjZajbaXBFV1D2Pk5euJeHKdRuzOzM5ZUxwNtsVNaiIbNrd-Q\"\/><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/PX3zocqNZfzMbWNEZhW9dZnAgkdPrLW8fjkrbVrcEkrNJpJiXrVKkjlQ0Tzuj8YKh_Ht9HTEvmxDDt0ZsntfYiZHS0NJ7zEZ-6yMT3OjZajbaXBFV1D2Pk5euJeHKdRuzOzM5ZUxwNtsVNaiIbNrd-Q\" alt=\"PX3zocqNZfzMbWNEZhW9dZnAgkdPrLW8fjkrbVrcEkrNJpJiXrVKkjlQ0Tzuj8YKh Ht9HTEvmxDDt0ZsntfYiZHS0NJ7zEZ 6yMT3OjZajbaXBFV1D2Pk5euJeHKdRuzOzM5ZUxwNtsVNaiIbNrd Q\"\/><\/figure>\n<p>Extend the time frame to two years, and nearly three-quarters of director+ respondents say they received a promotion, while the same can be said for two-thirds of manager and staff respondents.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><a rel=\"nofollow noopener\" href=\"https:\/\/martech.org\/skills-based-hiring-for-modern-marketing-teams\/\" target=\"_blank\"><strong><em>Skills-based hiring for modern marketing teams<\/em><\/strong><\/a><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-employee-turnover-nbsp\">Employee turnover\u00a0<\/h2>\n<p>In 2023, we asked survey respondents if they noticed an increase in employee churn and whether they would classify that churn as a \u201cmoderate\u201d or \u201csignificant\u201d increase. For 2024, given the attention on cost reductions and layoffs, we asked if the churn they witnessed was \u201cvoluntary\u201d (e.g., people leaving for another role) or \u201cinvoluntary\u201d (e.g., a layoff or dismissal). More than half of the marketing technology professionals said churn increased in the last year. Nearly one-third classified most of the churn as \u201cinvoluntary.\u201d<\/p>\n<figure class=\"wp-block-image\"><img decoding=\"async\" alt=\"FIHUBtZJfK3IzbyZl C6WXBPTE64Gzg1URDzQUXCrD8YkAPZS7mmjpmAAiuhhheJUE4dGVcn6e9XW87ogLVz0Ya4rqHwB8WfXTHS W0hRW7yEdr2bQNjlTwnXvNhMv9NZ092pq1ws7lu DYqLV8i6fc\" src=\"https:\/\/lh7-us.googleusercontent.com\/FIHUBtZJfK3IzbyZl_c6WXBPTE64Gzg1URDzQUXCrD8YkAPZS7mmjpmAAiuhhheJUE4dGVcn6e9XW87ogLVz0Ya4rqHwB8WfXTHS_W0hRW7yEdr2bQNjlTwnXvNhMv9NZ092pq1ws7lu_DYqLV8i6fc\"\/><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/FIHUBtZJfK3IzbyZl_c6WXBPTE64Gzg1URDzQUXCrD8YkAPZS7mmjpmAAiuhhheJUE4dGVcn6e9XW87ogLVz0Ya4rqHwB8WfXTHS_W0hRW7yEdr2bQNjlTwnXvNhMv9NZ092pq1ws7lu_DYqLV8i6fc\" alt=\"FIHUBtZJfK3IzbyZl C6WXBPTE64Gzg1URDzQUXCrD8YkAPZS7mmjpmAAiuhhheJUE4dGVcn6e9XW87ogLVz0Ya4rqHwB8WfXTHS W0hRW7yEdr2bQNjlTwnXvNhMv9NZ092pq1ws7lu DYqLV8i6fc\"\/><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-men-and-women\">Men and Women<\/h2>\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-medium\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" fetchpriority=\"high\" decoding=\"async\" width=\"363\" height=\"338\" alt=\"Screenshot 2024 03 21 124540\" class=\"wp-image-390873\" srcset=\"https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-363x338.png.webp 363w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-644x600.png.webp 644w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-121x113.png.webp 121w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-768x715.png.webp 768w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540.png.webp 784w\" data-lazy-sizes=\"(max-width: 363px) 100vw, 363px\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-363x338.png.webp?resize=363%2C338&#038;ssl=1\"\/><img data-recalc-dims=\"1\" fetchpriority=\"high\" fetchpriority=\"high\" decoding=\"async\" width=\"363\" height=\"338\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-363x338.png.webp?resize=363%2C338&#038;ssl=1\" alt=\"Screenshot 2024 03 21 124540\" class=\"wp-image-390873\" srcset=\"https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-363x338.png.webp 363w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-644x600.png.webp 644w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-121x113.png.webp 121w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540-768x715.png.webp 768w,https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-21-124540.png.webp 784w\" sizes=\"(max-width: 363px) 100vw, 363px\"\/><\/figure>\n<\/div>\n<p>This year, instead of reporting the average salary as we used, we decided to use the median to lessen the impact of outliers in the salary data. As a result, the gap between salaries for men and women is even more glaring than it was previously.<\/p>\n<p>In last year\u2019s report, men earned an average of 24% more than women. This year the median salary of men is 35% more than the median salary of women. That is until you get to the upper echelons. Women at director and up earned 5% more than men.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-methodology\">Methodology<\/h2>\n<p>The 2024 MarTech Salary and Career Survey is a joint project of MarTech.org and chiefmartec.com. We surveyed 305 marketers between December 2023 and February 2024; 297 of those provided salary information. Nearly 63% (191) of respondents live in North America; 16% (50) live in Western Europe. The conclusions in this report are limited to responses from those individuals only. Other regions were excluded due to the limited number of respondents.\u00a0<\/p>\n<p><em><a rel=\"nofollow noopener\" href=\"https:\/\/martech.org\/wp-content\/uploads\/2024\/03\/2024-MarTech-Salary-Career-Survey-Report.pdf\" target=\"_blank\"><strong>Download your copy of the 2024 MarTech Salary and Career Survey here.<\/strong><\/a><\/em> <em>No registration is required.<\/em><\/p>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center justify-content-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-auto pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get MarTech! Daily. Free. In your inbox.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><!-- END INLINE FORM -->\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/martech.org\/martech-salary-and-career-survey-more-promotions-and-more-layoffs\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. That\u2019s according to the just-released 2024 Martech Salary and Career Survey. Another very unfortunate finding: The median salary of women below the C-suite level is 35% less than what men earn. The last year saw many different economic [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6986,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-6985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>More promotions and more layoffs - OK Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/okdesign.ca\/en\/more-promotions-and-more-layoffs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"More promotions and more layoffs\" \/>\n<meta property=\"og:description\" content=\"For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. 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