How often in life do you get somethin\u2019 for nothin\u2019? Almost never. That\u2019s what makes content curation so rewarding.<\/p>\n
Okay, fine. We lied. You don\u2019t get something for absolutely<\/em> nothing. You have to put in a little more work than just smashing share on other people\u2019s content. But it\u2019s still a minimal effort for maximum reward. Curated content can provide a lot of value to your audience without running yourself ragged with content production.<\/p>\n This post will cover a content curation definition, what you need to do to be a successful content curator and content curation best practices. All that, plus some primo-curated content examples.<\/p>\n \t\t\t\t\t\t\t\t\t\t\t<\/p>\n Bonus: Download our free, customizable social media calendar template<\/span><\/strong> to easily plan and schedule all your content in advance.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n Content curation<\/strong><\/a> is the act of selecting and then sharing content you didn\u2019t create yourself.<\/strong> It could be a link to an article, a roundup of quoted advice from industry experts, or even simply reposting someone else\u2019s social media post.<\/p>\n Curated content, therefore, is content from other brands or people that you share on your social media accounts.<\/strong><\/p>\n What is a content curator, you ask?<\/p>\n Think of it like a museum curator who selects and displays artifacts. The greatest museum curators don\u2019t just share any old thing, and they always provide context.<\/p>\n As a content curator, you choose the more interesting internet artifacts to share with your followers, often alongside your own thoughts. That\u2019s how you give your content curation meaning.<\/p>\n \t\t\t\t\t\t\t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t\t\t Create. Schedule. Publish. Engage. Measure. Win.<\/strong><\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFree 30-Day Trial<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n There are so many reasons why you should<\/em> use curated content that maybe we should be asking why you shouldn\u2019t. <\/em>But then this section would be woefully empty.<\/p>\n What\u2019s faster: Ideating, writing and designing a new social media post or clicking \u201cshare\u201d on something valuable you recently read? (Like this article, right?)<\/p>\n What costs less: Having a writer or designer create content for your brand new social media posts or clicking \u201cshare\u201d on something valuable you recently read? (You know the drill.)<\/p>\n The road to a winning social media strategy<\/a> isn\u2019t fast and easy, but not everything you put out there has to be an original opus. Make the best use of your budget with a mix of created and curated content.<\/p>\n Networking is critical to business success, both online and offline.<\/p>\n When you curate content, let the original creator know you\u2019ve shared it. Tag them in your post to catch their attention, or send them an email or message. And use internet etiquette when you do it: Mention what you liked about it or simply thank them and move on. Don\u2019t pitch anything or ask for a return favor.<\/p>\nWhat is content curation?<\/span><\/h2>\n
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\n\t\t\t\t\t\t\t\t\t\t#1 Social Media Tool\t\t\t\t\t\t\t\t\t<\/span><\/p>\nWhy you should use curated content<\/span><\/h2>\n
Save time and money<\/h3>\n
Build relationships and lift others up<\/h3>\n