Let\u2019s all welcome our robot overlords, as AI has proven to be an unstoppable force in digital marketing. In fact, according to Statista<\/a>, the global market revenues of AI usage in marketing are expected to reach $36 billion in 2024.<\/p>\n With our beloved robots here to stay, it\u2019s high time you kitted out your marketing toolbox with the best AI tools for social media!<\/p>\n This blog post will cover 16 of the best tools AI social media marketing has to offer. From tools to help you write captions, create videos and imagery, prompt the best hashtags and times to post, and so much more.<\/p>\n \t\t\t\t\t\t\t\t\t\t\t<\/p>\n Bonus<\/strong>: Download this free cheat sheet with 250 professionally engineered ChatGPT prompts<\/strong> that will help you be more productive at work and in your daily life. We\u2019ve included specific prompts for over 25 industries and professions!<\/strong><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n AI tools for social media are software designed to help people create, manage, or optimize social media content, strategy, and process.<\/p>\n Social media management tools have been around for nearly as long as the apps themselves. We\u2019ve all used third-party apps to repost on Instagram and editing software like VSCO to get our selfies on point, but now that AI has entered the chat, things are moving fast.<\/p>\n AI social media tools help marketers with everything from automation to brainstorming to data collection in real time<\/strong> \u2014 and in a fraction of the time it takes to do these things manually. And considering most marketers\u2019 biggest concern<\/a> is the time and budget investment needed to stay active on multiple platforms, AI tools are much needed.<\/p>\n Let\u2019s dig into exactly how AI marketing tools can help social media teams streamline their workflows and make their jobs easier.<\/p>\n Hootsuite is number 1 in our hearts (and on this list). The Gretsky of AI for social media, this tool can do it all. <\/p>\n Hootsuite offers a free caption generator<\/a> for us marketers who just can\u2019t write another social media caption. And there\u2019s no need to worry about the tone sounding robotic. You can create social media posts that match your brand voice using prompt styles like Optimistic Soccer Coach, Y2K teenager, and Slytherin. <\/p>\n There\u2019s something for every brand.<\/p>\n Hootsuite also features OwlyWriter AI<\/a>, the best in-app AI writing tool that promises to save you time and prevent writer\u2019s block. You can use OwlyWriter to write social captions, generate content based on a link, generate post ideas based on keywords, and even identify and repurpose your top-performing posts.<\/p>\n The best part of OwlyWriter AI is that the ideas are endless<\/em>. You can continue to generate caption after caption until you\u2019re satisfied with the tone and have plenty of written text to work with as you put together your content calendar.<\/p>\n Looking to streamline social listening? Every Hootsuite plan also includes AI-powered social listening<\/a> powered by Talkwalker. <\/p>\n This AI tool is designed specifically for social media to help analyze and condense online conversations and conduct sentiment analysis to better understand your audience.<\/p>\n Hootsuite\u2019s hashtag suggestion and the Best Time to Post features are also fan favorites, prompting you with tags and optimal times to best reach your target audience.<\/p>\n The Best Time to Publish tool knows this \u2018cause it\u2019s a super smart piece of social media AI. It breaks down different suggested posting times for four key goals, giving you the ability to reach your specific metrics:<\/p>\n That said, we do believe, subjectivity aside, Hootsuite to be the best AI social media post generator. And we\u2019re not just saying that because our editor is going to read this\u2026<\/p>\n Price:<\/strong> Hootsuite offers a free 30-day trial! After that, plans start at $99 a month.<\/p>\n Who it\u2019s for:<\/strong> Content creators, social media marketers, and marketing teams of all sizes.<\/p>\n \t\t\t\t\t\t\t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t\t\t OwlyWriter AI instantly generates captions and content ideas for every social media network. It\u2019s seriously easy.<\/span><\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tStart free 30-day trial<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n Canva is every social media marketer\u2019s best friend. Since you likely already use the essential social media tool<\/a> in your content creation workflow, it makes sense to take advantage of its AI-generation powers.<\/p>\n With Canva, you can simply describe the image you want it to create, choose the style \u2014 like watercolor or film \u2014 and add it to your design.<\/p>\n Source: <\/em>Canva<\/em><\/a><\/p>\n You can generate up to 50 images on the Free plan, or up to 500 images per user per month on Canva Pro.<\/p>\n Price: <\/strong>Free, with paid plans starting at $15 per month.<\/p>\n Who it\u2019s for: <\/strong>Content creators, small marketing teams, or solo social media marketers who need to generate a lot of graphics.<\/p>\n With Lumen5<\/a>, you can turn any existing content into videos, complete with a script that aligns with your brand voice.<\/p>\n Where Lumen5 really shines is in creating content marketing assets and educational content. <\/p>\n For example, let\u2019s say you have a blog post about creating an engaging social media strategy. You can upload the blog post URL into Lumen5 and it will create a video script and generate an interactive video to go with it.<\/p>\n Source: <\/em>Lumen5<\/em><\/a><\/p>\n Price: <\/strong>Free, withaid plans starting at $19 per month.<\/p>\n Who it\u2019s for: <\/strong>Content marketers and B2B marketers who want to turn long-form content into bite-size videos.<\/p>\n If you haven\u2019t used ChatGPT<\/a> for social media tasks yet, then you\u2019re probably the only social media marketer who hasn\u2019t. Of all the social media managers we spoke with, nearly all use ChatGPT daily.<\/p>\n ChatGPT is a tool social media content creators love because it can produce captions and long-form posts. But it comes with its limitations. It can be difficult to get the right tone without very specific instructions, and often, your audience will be able to tell it\u2019s AI-produced.<\/p>\n Source: <\/em>ChatGPT<\/em><\/a><\/p>\n Be sure to edit the ChatGPT outputs so it\u2019s in your own brand voice with the correct tone.<\/p>\n Keep in mind that ChatGPT pulls its information directly from the internet, so it\u2019s not guaranteed to be accurate 100% of the time. Always be sure you fact-check your writing as well.<\/p>\n For all you content creators, check out our full list of content-creation-related AI tools<\/a> social media managers and creators love.<\/p>\n Price:<\/strong> Free access to basic plan; $20\/month for faster responses and priority access to new features<\/p>\n Who it\u2019s for: <\/strong>Content creators and marketing teams.<\/p>\n Want to turn your scripts into videos at the click of a button? Then Invideo<\/a> is for you. Invideo is an AI text-to-video generator that produces professional content based on prompts you provide.<\/p>\n Simply type in your video idea, and Invideo will generate a video with stock footage, voiceover, background music, and transitions \u2014 everything you need for a professional video for TikTok, YouTube, or Instagram Reels.<\/p>\n Invideo has tons of video templates to get you started. You can create YouTube video intros and outros, marketing videos galore, videos for advertising on Facebook or Instagram with ad templates, and more.<\/p>\n Pro tip:<\/strong> Use a long-form AI writing tool to generate a script, then feed that script to Invideo.<\/p>\n Source: <\/em>Invideo<\/em><\/a><\/p>\n Price:<\/strong> Free, with paid plans starting at $15 per month.<\/p>\n Who it\u2019s for: <\/strong>Marketers, content creators, and podcasters in need of video.<\/p>\n You can create an entire marketing campaign from one piece of content using Jasper<\/a> \u2014 making it the perfect AI marketing tool for small teams who want to maximize time and resources.<\/p>\n Jasper can help you do everything from generating captions to repurposing long-form content into social posts and video scripts. It can even generate art to go with your marketing campaign.<\/p>\n Source: <\/em>Jasper<\/em><\/a><\/p>\n Price: <\/strong>Plans start at $49 per month.<\/p>\n Who it\u2019s for: <\/strong>Content creators and marketing teams.<\/p>\n For anyone who\u2019s ever been part of a brainstorming meeting and found themselves typing at the speed of light to capture all of the ideas, you need to add Fireflies.ai<\/a> to your workflow. In fact, many social media marketers recommend the note-taking and transcription app for productivity and automation.<\/p>\n Source: <\/em>Fireflies.AI<\/em><\/a><\/p>\n You can simply connect it to your meeting platform, whether that\u2019s Zoom, Google Meet, or Teams, and Fireflies will record video and audio and take notes.<\/p>\n Price: <\/strong>Free, with paid plans starting at $10 per month.<\/p>\n Who it\u2019s for: <\/strong>Social media and marketing teams.<\/p>\n Another highly recommended AI tool for social media content creation is Munch<\/a>.<\/p>\n Munch is an AI video repurposing platform that takes the most engaging parts of your long videos and turns them into short clips that are ready to share on social media.<\/p>\n Source: <\/em>Munch<\/em><\/a><\/p>\n \u201cThis tool is fantastic for repurposing long-form videos into bite-sized content, each focusing on a specific talking point,\u201d says Bianca Garcia, Social Media Coordinator at Leadhub<\/a>. \u201cIt also generates AI subtitles, which has been a game-changer for improving video accessibility<\/a> and engagement.\u201d<\/p>\n Price: <\/strong>Plans start at $49 per month.<\/p>\n Who it\u2019s for: <\/strong>Social media marketing teams who use a lot of long and short-form video content.<\/p>\n Magic Studio<\/a> is great for brands and creators who want to up their visual game. This AI tool can help you create product photos with sleek backgrounds in a few different themes. <\/p>\n You can also easily remove unwanted objects and backgrounds from your imagery \u2014 great news for influencers and brands taking shots out in the wild.<\/p>\n Magic Studio also generates photos from your text prompts and can assist you with a pretty incredible profile photo. AI in social media is changing its visual interface, with more and more profiles featuring AI-generated imagery. So it\u2019s time to think about what platforms like Magic Studio can do for your brand.<\/p>\n Source: <\/em>Magic Studio<\/em><\/a><\/p>\n Price:<\/strong> Free with limitations. Paid plans start at $4.99 per month.<\/p>\n Who it\u2019s for:<\/strong> Influencers, content creators, and e-commerce brands.<\/p>\n Are you a LinkedIn thought leader? Or a lover of long-form social posts in general? Do you know what you want to say but can\u2019t quite get it right?<\/p>\n If you\u2019ve answered yes to any of these questions, then Wordtune<\/a> may be the right AI tool for you. Wordtune takes your text and rewrites it in different tones while also checking for grammatical errors.<\/p>\n You can also use Wordtune to summarize long-form content such as blog posts or PDF documents, which can be useful for busy social media marketers.<\/p>\n Source: <\/em>Wordtune<\/em><\/a><\/p>\n If you\u2019re a writer, you\u2019ll also want to see our full list of copywriting AI tools<\/a>.<\/p>\n Price:<\/strong> Free, paid subscriptions start at $6.99 a month.<\/p>\n Who it\u2019s for:<\/strong> Long-form content writers and marketers.<\/p>\n You know when you have a great post idea but can\u2019t find the right stock image for it? Stockimg.ai<\/a> is your answer to scrolling endlessly through stock footage websites. Using AI for social media posts featuring stock photography can save you time and effort.<\/p>\n Now, you can enter a prompt and have stockimg.ai spit out options for you. Choose from classic stock photos, illustrations, book covers, wallpaper, posters, logos, and art<\/a>.<\/p>\n Source: <\/em>Stockimg.ai<\/em><\/a><\/p>\n Price: <\/strong>Free, with paid plans starting at $19 per month.<\/p>\n Who it\u2019s for: <\/strong>Content creators, designers, and marketers.<\/p>\n Riffusion<\/a> creates original audio content based on your prompts. Let\u2019s say you\u2019re making a Reel but can\u2019t find the right audio. With this AI tool, you can create the song \u2014 or instrumental or vocal \u2014 you had in mind and add the audio to your video without spending all your time scrolling through song options.<\/p>\n Riffusion does have its limitations. Putting in reasonably average prompts like \u201cBubblegum Eurodance\u201d or \u201cJamaican Dancehall Vocals\u201d will work. But anything out of the ordinary may leave you empty-handed.<\/p>\n Source: <\/em>Riffusion<\/em><\/a><\/p>\n Price:<\/strong> Free.<\/p>\n Who it\u2019s for:<\/strong> Video content creators.<\/p>\n There may be times when you need a voice-over, whether for a product launch or a how-to video. Hiring an actor can be expensive, while doing it yourself can be cringe-inducing. So, what\u2019s the alternative?<\/p>\n Well, we\u2019d like to introduce you to Murf<\/a>, an AI voice generator tool that produces perfect and personalized voiceovers.<\/p>\n Murf can create audio that expresses a specific tone or mood, so you can make sure your VO works for you. It has 120+ voices in 20+ languages, so you can tailor it to your needs.<\/p>\n Source: <\/em>Murf.ai<\/em><\/a><\/p>\n Price: <\/strong>Free. Paid plans start at $19 per month.<\/p>\n Who it\u2019s for: <\/strong>Video creators, product marketers, educators, and content creators.<\/p>\n Peech<\/a> is a generative AI video editing software that can automatically transcribe, edit, repurpose, and brand your video content.<\/p>\n Peech uses NLP technology to generate high-quality video content so you can scale your video efforts. It can recognize your team\u2019s faces and slap a title card onto the screen whenever they pop up. It can also automatically transcribe your video content so you can repurpose it into captions or blogs.<\/p>\n Peech allows you to easily brand and edit video content without prior knowledge of video editing.<\/p>\n Source: <\/em>Peech<\/em><\/a><\/p>\nWhat are AI tools for social media?<\/span><\/h2>\n
Why AI tools for social media marketing are a game-changer<\/span><\/h2>\n
\n
16 of the best AI tools for social media<\/span><\/h2>\n
1. Hootsuite<\/h3>\n
![\"OwlyWriter](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-tools-for-social-media-1-620x601.png?resize=620%2C601&ssl=1\")
<\/figure>\n![\"instagram](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-2.png?resize=620%2C953&ssl=1\")
<\/figure>\n![\"Talkwalker](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-3.png?resize=592%2C349&ssl=1\")
<\/figure>\n\n
![\"Best](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-4.png?resize=620%2C363&ssl=1\")
<\/figure>\n![](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2023\/04\/OwlyWriter-AI-blog-CTA-box.png?ssl=1\"\/)
\n\t\t\t\t\t\t\t\t<\/div>\n
\n\t\t\t\t\t\t\t\t\t\tCraft perfect posts in seconds\t\t\t\t\t\t\t\t\t<\/span><\/p>\n2. Canva<\/h3>\n
![\"Canva](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-5-620x297.png?resize=620%2C297&ssl=1\")
<\/figure>\n3. Lumen5<\/h3>\n
![\"Lumen5](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-6-620x346.png?resize=620%2C346&ssl=1\")
<\/figure>\n4. ChatGPT<\/h3>\n
![\"ChatGPT](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-7.png?resize=620%2C574&ssl=1\")
<\/figure>\n5. Invideo<\/h3>\n
![\"Invideo](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-8-620x291.png?resize=620%2C291&ssl=1\")
<\/figure>\n6. Jasper<\/h3>\n
![\"Jasper](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-9-620x438.png?resize=620%2C438&ssl=1\")
<\/figure>\n7. Fireflies.AI<\/h3>\n
![\"Fireflies.AI](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-10-620x490.png?resize=620%2C490&ssl=1\")
<\/figure>\n8. Munch<\/h3>\n
![\"Munch](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-11-620x426.png?resize=620%2C426&ssl=1\")
<\/figure>\n9. Magic Studio<\/h3>\n
![\"Magic](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-tools-for-social-media-12-620x388.gif?resize=620%2C388&ssl=1\")
<\/figure>\n10. Wordtune<\/h3>\n
![\"Wordtune](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-13-620x444.png?resize=620%2C444&ssl=1\")
<\/figure>\n11. Stockimg.ai<\/h3>\n
![\"Stockimg.ai](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-14-620x298.png?resize=620%2C298&ssl=1\")
<\/figure>\n12. Riffusion<\/h3>\n
![\"Riffusion](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-tools-for-social-media-15-620x1094.jpg?resize=620%2C1094&ssl=1\")
<\/figure>\n13. Murf<\/h3>\n
![\"Murf](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-16-620x360.png?resize=620%2C360&ssl=1\")
<\/figure>\n14. Peech<\/h3>\n
![\"Peech](\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/08\/AI-social-media-tools-17.png?resize=620%2C330&ssl=1\")
<\/figure>\n