{"id":8743,"date":"2024-09-18T22:39:04","date_gmt":"2024-09-18T22:39:04","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/social-media-benchmarks-for-financial-services-q3-2024-data\/"},"modified":"2024-09-18T22:39:04","modified_gmt":"2024-09-18T22:39:04","slug":"social-media-benchmarks-for-financial-services-q3-2024-data","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/en\/social-media-benchmarks-for-financial-services-q3-2024-data\/","title":{"rendered":"Social media benchmarks for financial services: Q3 2024 data"},"content":{"rendered":"


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If you\u2019re using social media for marketing and communications at a bank, credit union, or other financial institution, you might find reporting on your progress tricky. How do you know if your strategy is working? Is an average of 100 comments per week good, or is it just average? And when is the best time to publish your content?<\/p>\n

There is no universal answer \u2014 it all depends on factors like your sector, the platforms you\u2019re using, your audience demographics, and more.<\/p>\n

That\u2019s where social media benchmarks come in. These numbers offer a clear view of what\u2019s normal for your industry in terms of engagement and growth, helping you understand how your results compare.<\/p>\n

Read on for the most recent social media benchmarks and stats specific to the FinServ industry that will put your performance into perspective.<\/p>\n

Psst:<\/strong>\u00a0Once you grab your benchmarks, head to our\u00a0guide to using social media in financial services<\/a>\u00a0to find out how to action these insights.<\/p>\n

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\n\t\t\t\t\t\t\t\t\t\t#1 Social Media Tool for Financial Services\t\t\t\t\t\t\t\t\t<\/span><\/p>\n

Grow your client base with the tool that makes it easy to sell, engage, measure, and win \u2014 all while staying compliant.<\/span><\/p>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tBook a Demo<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n

Best times to post on social media for financial services<\/span><\/h2>\n

Below, you\u2019ll find recommendations for the best times to post on Facebook, Instagram, LinkedIn, and X (formerly Twitter) for maximum engagement.<\/p>\n

Note:<\/strong> Time of day was localized across 118 countries where sample data came from, i.e. the graphs are accurate across time zones.<\/p>\n

Best time to post on Facebook<\/h3>\n

According to our research, early morning (5-7 am) on Monday is the best time for financial institutions to post on Facebook \u2014\u00a0but, in general, engagement stays consistent throughout the week.<\/p>\n

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