With 3 billion monthly active users as of the second quarter of 2023, Facebook continues to be the largest social media platform in the world. But what do we...
Marketers are ready to embrace AI in the retail media space. A majority (53%) of marketers believe AI will “significantly enhance” the way shoppers are targeted and served relevant...
Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. The aim is to make inboxes safer and less cluttered....
If you could increase your revenue from email just by sending messages more often, you’d do it, right? So, what’s stopping you from communicating more often? To be fair,...
Identity resolution platforms are a key tool for marketers to understand who their customers are and how to comply with the many different consumer privacy regulations. Deciding If your...
Are you searching for the right marketing automation platform to help scale your marketing efforts? As strategies like ABM and personalization become critical for engaging today’s buyers, many companies...
Billions of users log into Meta technologies like Facebook and Instagram every day – an advertiser’s dream. But reaching these users with ads that are relevant to what they’re...
Defined as videos typically ranging from 15 seconds to one minute, short-form videos have significantly changed the way we consume digital media. The surge in popularity of short-form video...
Staying visible and engaging on social media is like navigating a complex maze, especially with constant algorithm updates. These updates, which dictate what users see on their feeds, are...
Meta’s online properties were down for about two hours Tuesday, preventing more than half a million Facebook, Instagram, Messenger, WhatsApp and Threads users from using their accounts, and disrupting...
