[ad_1] On Monday, Google and the Justice Department will begin their second antitrust trial of the year. The tech giant lost the last case, which was about monopolistic practices...

[ad_1] HubSpot’s August 2024 updates focus on helping your teams work more efficiently, connect with customers in a more personalized wa, and make better decisions backed by solid data. ...

[ad_1] Salesforce announced Thursday it signed a definitive agreement to acquire Own Company for $1.9 billion in cash. Own, which provides data protection and data management solutions, will help...

[ad_1] We’ve come to the end of my series, “Decoding generative AI: A marketer’s guide to text-based and visual AI content.”  Because this series focused on generative AI and...

[ad_1] It’s been a bad week for Microsoft’s AI products.  On Tuesday, the Wall Street Journal reported that many games don’t work on the company’s new Copilot+ PCs. The...

[ad_1] Email and testing go together like peanut butter and chocolate. What is your email audience anyway but a microcosm of your customer base? Email tests give insights into...

[ad_1] The customer journey for B2B software is long and complex for everything but the most basic, inexpensive products.  Regardless of the complexity of the product or process, it’s...

[ad_1] Customer engagement platform Braze launched two new free offerings, Braze for Startups and Braze Free Trial. These are both limited time offerings allowing start-ups or established companies that...

[ad_1] Last month, I bought a laser cutter. If you’ve been in my shoes, you know that one does not simply Google “best laser cutters” and then buy the...

[ad_1] The total global social media population is now about 5.17 billion. Trying to find your brand’s specific social media target audience from that enormous number of people can...