{"id":6559,"date":"2024-02-20T22:20:34","date_gmt":"2024-02-20T22:20:34","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/2024-social-media-post-design-ideas-and-100-free-templates\/"},"modified":"2024-02-20T22:20:34","modified_gmt":"2024-02-20T22:20:34","slug":"2024-social-media-post-design-ideas-and-100-free-templates","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/fr\/2024-social-media-post-design-ideas-and-100-free-templates\/","title":{"rendered":"2024 Social Media Post Design Ideas and 100+ Free Templates"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Great social media <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/social-media-design\/\">stands out<\/a>, and eye-catching, engaging and creative design will help set you apart from the crowd. You\u2019re not just any brand \u2014 you\u2019re a cool brand, and your <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/epic-guide-creating-social-media-visuals\/\">social media post design<\/a> should reflect that.<\/p>\n<p>We\u2019ve got the resources to help you get the most out of every post (that rhyme was by design), on Instagram, Facebook, TikTok, Linkedin, and beyond. Think real examples, expert advice, tons of social media post templates, and recommendations for the apps that will make you feel like a graphic design champ.<\/p>\n<div class=\"&#10;&#9;&#9;&#9;&#9;&#9;&#9;content-upgrade _bonusVariantContentUpgrade&#10;&#9;&#9;&#9;&#9;&#9;&#9;style-default&#9;&#9;&#9;&#9;&#9;&#9;has-image&#9;&#9;&#9;&#9;&#9;\" style=\"&#10;&#9;&#9;&#9;&#9;&#9;background-color: #0480da;&#9;&#9;&#9;&#9;&#9;color: #ffffff;&#9;&#9;&#9;&#9;&#9;\">\n<p>\t\t\t\t\t\t\t\t\t\t\t<a rel=\"nofollow noopener\" href=\"https:\/\/www.hootsuite.com\/select-plan\" class=\"cover\" data-ga-track-id=\"blog_monetization_inpost_cta\" target=\"_blank\"><\/p>\n<div class=\"all-content-wrapper\">\n<div class=\"image-wrapper\">\n\t\t\t\t\t\t\t\t\t<picture decoding=\"async\" class=\"image\"><source type=\"image\/webp\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2023\/01\/Inpost-CTA-Planner.png.webp\"\/><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2023\/01\/Inpost-CTA-Planner.png?ssl=1\"\/>\n<\/picture>\n<\/p><\/div>\n<div class=\"text-wrapper\">\n<p>\t\t\t\t\t\t\t\t\t<span class=\"title\" style=\"display:block;font-weight:700;line-height:1;\"><br \/>\n\t\t\t\t\t\t\t\t\t\t#1 Social Media Tool\t\t\t\t\t\t\t\t\t<\/span><\/p>\n<p class=\"p1\"><strong>Create. Schedule. Publish. Engage. Measure. Win.<\/strong><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a rel=\"nofollow noopener\" href=\"https:\/\/www.hootsuite.com\/select-plan\" class=\"btn-cu\" data-ga-track-id=\"ContentUpgrade_Right_CTA\" data-ga-track-info=\"Free 30-Day Trial\" target=\"_blank\">Free 30-Day Trial<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"10_social_media_post_design_ideas_for_2024\"><a rel=\"nofollow\" id=\"post-454661-_x8cek16bjyes\"\/>10 social media post design ideas for 2024<\/span><\/h2>\n<p>Let\u2019s start with some proof: these brands have the art of social media design on their side. Here\u2019s how they did it.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_x956sdydl6h7\"\/>1. Keep it simple<\/h3>\n<p>When you\u2019re designing social media graphics for your business, clarity is important. Don\u2019t get bogged down in the colours, graphics or text\u2014sometimes, less is more.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>Take this \u201cWe\u2019re Hiring\u201d announcement, for example. The text is conspicuous, the colour palette is minimal and the message is extremely clear.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The image itself is meant to catch the eye and intrigue viewers, so only essential information is included.<\/li>\n<li>For those interested in the post, there are more details within the caption.<\/li>\n<li>The caption directs traffic to the link in bio, keeping all the nitty gritty (and not as pretty) information off of the feed.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_4g75yqsz7v3z\"\/>2. Post a scrolling panorama carousel<\/h3>\n<p>This one\u2019s for the \u2018gram only. Instagram carousels are engagement magnets (on average, they get 3 times the engagement of a regular post) and also fantastic opportunities for creative design.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>You can treat an Instagram carousel like a panorama (like Olivia Rodrigo\u2019s social team did above) and create one long, scrollable image by editing together several still photos.<\/p>\n<p><strong>Psst:<\/strong> there\u2019s apps for that\u2014check out the last section of this post for details.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The first image in the carousel is cut off, prompting your audience to scroll to the right and interact with your post for longer.<\/li>\n<li>You can fit more into each post, and are not obligated to follow Instagram\u2019s regular dimensions for still photos.<\/li>\n<li>It\u2019s just plain artsy! Even though it\u2019s not super technical, this is an impressive way to post photos\u2014low effort, high reward.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_94lx1ifn43o9\"\/>3. Design an album or series of posts<\/h3>\n<p>Give your feed a cohesive vibe by designing a group of posts in a similar fashion (the templates mentioned in the following section are an excellent beginner design tool).<\/p>\n<p><iframe style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fglossier%2Fposts%2Fpfbid0xoe5RnTxN6huwG7r9F6CxRsNXYUDreM8j2Ln2E12tSwgqgJraf7yuQTzgPudwqnjl&amp;show_text=true&amp;width=500\" width=\"500\" height=\"582\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>This makeup brand\u2019s series of Valentine\u2019s Day-related social media images are all edited the same way and posted together, with engaging text that prompts their audience to check out the entire set.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The images have similar colour stories and use identical fonts and layout styles, so clearly look like part of a set.<\/li>\n<li>Each individual image can also exist independently (you don\u2019t need to see them all to \u201cget it\u201d).<\/li>\n<li>The text is short, sweet and clever\u2014it spotlights the product but doesn\u2019t come across as a traditional advertisement.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_edhg2gvu7sw0\"\/>4. Create graphics with user-generated content<\/h3>\n<p>Work smarter, not harder. Instead of starting a post from scratch, try recycling positive reviews, comments and DMs and sharing them as content.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>You can do this by screenshotting great reviews or repurposing the text entirely\u2014this hair care brand did the latter. In the above post, words from happy customers appear like text messages (meaning, yeah, the social media manager was probably texting themselves for content\u2026 you gotta do what you gotta do).<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>Real reviews from real people help to authenticate your brand.<\/li>\n<li>You don\u2019t have to do your own copywriting\u2014let the customers do the work.<\/li>\n<li>You can design the UGC to fit with your brand\u2019s aesthetic.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_gqhzgxe4x4e0\"\/>5. For info dumps, go monochrome<\/h3>\n<p>Design trends come and go, but matching colours will always be in style. For more info-heavy posts, keep the colours to a minimum so your message really pops.<br \/><iframe title=\"Embedded post\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7042607095073951744\" width=\"504\" height=\"546\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>This event post, for example, contains a lot of information: the when, where and what to bring all need to be clear to the viewer. The all-blue colour palette ensures that the text, graphics and maps are prominent.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The blue-on-blue colour palette is appealing to the eye.<\/li>\n<li>The information is easy to interpret.<\/li>\n<li>The single image contains all of the information, making it very sharable (like a party invitation).<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_tr5b1wfqavl0\"\/>6. Cover your carousels<\/h3>\n<p>Another carousel tip: because the first photo in your carousel is the only one that appears on your <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/instagram-grid-layout\/\">Instagram grid<\/a>, that first design should \u201csum up\u201d what\u2019s to come. Think of it like the cover of a book.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>This media outlet directs traffic to its website through engaging Instagram posts, and the above example shows how effective the first photo can be. The first photo displays an image, the story\u2019s headline and the brand\u2019s logo \u2014 a perfect snapshot of the story. From there, audiences can scroll through to find more photos, a quote, an excerpt from the story and even a graphic just directing traffic towards the website.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The most aesthetic image is the first one in the carousel.<\/li>\n<li>The less beautiful (but more information-heavy) images are \u201ccovered\u201d by the first photo.<\/li>\n<li>The brand is able to share lots of different styles of posts but still maintain a cohesive grid aesthetic.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_xr32up752e33\"\/>7. Dress up the numbers<\/h3>\n<p>Percentages and statistics aren\u2019t just for your slideshow presentations. Using some mindful design choices, you can transform relatively boring information (for example, your company\u2019s Q3 report) into attractive graphics.<br \/><iframe title=\"Embedded post\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7138664105632043009\" width=\"504\" height=\"392\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>This Linkedin post walks the walk. The company\u2019s use of hi-resolution photos, clear branding and modern fonts make the numbers look beautiful.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>Hi-res images and negative space keep the information from being too overwhelming.<\/li>\n<li>The most important figures are largest and most prominent.<\/li>\n<li>This looks like it was ripped straight from a report (in fact, it probably was) and gives off an insider, exclusive vibe, even though it\u2019s public.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_k66a7xooduos\"\/>8. Get creative with stickers<\/h3>\n<p>Most social media apps offer stickers to jazz up your posts, but you don\u2019t have to use them the way they were meant to\u2014after all, rules were made to be broken.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>Instagram\u2019s question stickers, for instance, are interactive when they\u2019re incorporated into stories. But this bubble tea brand instead used the sticker as a graphic on an Instagram post. It can\u2019t be directly typed in, but it still asks a question and prompts followers to comment.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>The question sticker is familiar to Instagram users\u2014they recognize that the brand is asking them to engage.<\/li>\n<li>The company\u2019s branding is all over this image (there\u2019s no question who the post belongs to) and the product is clearly displayed.<\/li>\n<li>The question asked is succinct and requires a low-effort answer, making viewers more likely to take the time to reply to it.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_pyrt4ntsljrl\"\/>9. Chart it out<\/h3>\n<p>Charts, graphs and diagrams might not seem exciting, but they can be very engaging when designed thoughtfully and directed towards a specific audience.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>This Venn diagram by Converse is simple and aesthetically pleasing. It shows off three styles of shoes in a single post, and leans into a silver theme.<\/p>\n<p><strong>Why this works:<\/strong><\/p>\n<ul>\n<li>Diagrams aren\u2019t nearly as common as photos, so this method of sharing information is refreshing for viewers.<\/li>\n<li>The theme\u2014all silver everything\u2013is used in both the background and the product images, creating a cohesive sparkling design.<\/li>\n<li>There isn\u2019t <em>too much<\/em> info presented here (an overly complicated graph or diagram may overwhelm the user).<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_c6xrft1sgro8\"\/>10. Embrace the memes<\/h3>\n<p>Creating social media content doesn\u2019t always require design talent. Here\u2019s some amazing news: not only are memes very effective marketing tools, but you don\u2019t need to have an eye for graphic design to create them. In fact, bad graphics are part of the charm.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"\/>\n<p>Meme queen Wendy\u2019s is a perfect example. The memes may be blurry, they may be poorly edited, they may have nonsensical captions (like \u201c<a rel=\"nofollow\" href=\"https:\/\/www.instagram.com\/p\/C2vQ5INRYix\/?hl=en\">My hands so her hands look like can look like this this<\/a>\u201d) but boy, are they shareable.<\/p>\n<p>Why this works:<\/p>\n<ul>\n<li>Memes don\u2019t feel like ads\u2014users will share them because they find them funny, and the marketing is just a bonus.<\/li>\n<li>The post isn\u2019t too polished; it comes across as authentic and real.<\/li>\n<li>The content communicates a timely idea (the vanilla frosty is temporarily back) and the meme embraces the urgency of the situation.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\"><span id=\"Free_social_media_post_design_templates\"><a rel=\"nofollow\" id=\"post-454661-_lmft5wce9k70\"\/>Free social media post design templates<\/span><\/h2>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_fvpu9wcaptun\"\/>Instagram post templates<\/h3>\n<p>From vintage and dreamy to modern and bold, these <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-post-templates\">15 Instagram post templates<\/a> will help get those creative juices flowing. The free Canva templates (Canva, we &lt;3 you) have 5 different aesthetics, and each contain building blocks for three kinds of posts: giveaways, lists and messages.<\/p>\n<p>The \u201cmessage\u201d could really be any decent-sized chunk of text\u2014think a note from a company founder, an awesome customer review or even a business-related announcement that you want to jazz up.<\/p>\n<p>These templates are all square, sizing up at 1080 x 1080 pixels.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates.png?ssl=1\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"620\" height=\"698\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates-620x698.png?resize=620%2C698&#038;ssl=1\" alt=\"Instagram post templates designed on Canva with giveaway messages\" class=\"wp-image-454799\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates-620x698.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates-310x349.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates-768x864.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-post-templates.png 1310w\" sizes=\"(max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_4b3yxxfb6y8y\"\/>Instagram carousel templates<\/h3>\n<p>No more horseplay\u2014it\u2019s time to get serious about carousels. We\u2019ve got <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-carousel-templates\">20 Instagram carousel templates<\/a> to help <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/instagram-engagement\/\">boost your engagement<\/a> (carousel posts get <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/instagram-carousel\/\">3 times the engagement<\/a>, on average, than a single photo post). After all, we all know how tempting swiping left is.<\/p>\n<p>The Instagram carousel templates are offered in five different aesthetics (think \u201cDJ\u201d and \u201cfloral\u201d) and each has four slides. There\u2019s space for quotes, photos and lists. Like the post templates, these carousel templates are square and measure 1080 x 1080 pixels.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates.png?ssl=1\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"620\" height=\"359\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates-620x359.png?resize=620%2C359&#038;ssl=1\" alt=\"Instagram carousel templates\" class=\"wp-image-454783\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates-620x359.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates-310x180.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates-768x445.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates-1536x889.png 1536w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-carousel-templates.png 1682w\" sizes=\"(max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_xmf4h74dgvh\"\/>Instagram collage templates<\/h3>\n<p>Artsy alert. If you\u2019ve got a lot of great photos to share, collage posts are the ideal more-is-more solution. To get you started quick and easy, here\u2019s <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-collage-templates\">five Instagram post collage templates and five Instagram story collage templates<\/a> offered in a range of different styles.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates.png?ssl=1\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"620\" height=\"465\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates-620x465.png?resize=620%2C465&#038;ssl=1\" alt=\"Instagram collage templates with colour themes\" class=\"wp-image-454791\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates-620x465.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates-310x232.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates-768x576.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-collage-templates.png 1414w\" sizes=\"(max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<p><strong>Hot tip: <\/strong>If you find the elements in these collage templates don\u2019t fit with the look of your photos, you can easily make the elements match your uploaded photos using the \u201cphoto colours\u201d option.<\/p>\n<p>For example, the template below is very orange. If that\u2019s not your vibe, you can change the colours of the orange elements by picking colours from your uploaded photos.<a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-454767 size-large\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-620x382.png?resize=620%2C382&#038;ssl=1\" alt=\"How to use photo colours on Canva\" width=\"620\" height=\"382\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-620x382.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-310x191.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-768x473.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-1536x946.png 1536w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_How-to-use-photo-colours-on-Canva-2048x1261.png 2048w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/p>\n<p>This goes for any Canva template, of course: templates were made to be modified.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_fvpu9wcaptun\"\/>Instagram Story templates<\/h3>\n<p>This one\u2019s a beast. Not only do we have <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-stories-templates\">72 Instagram Story templates<\/a> at your fingertips, there\u2019s also <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-story-background-templates\">30 aesthetic Instagram Story background templates<\/a> for your consideration.<\/p>\n<p>That\u2019s 102 total (for you visual learners out there, that\u2019s one more dalmatian than Cruella de Vil had).<\/p>\n<p>The Instagram Story templates are offered in four themes, and each theme has 18 templates offering a range of text styles and spots for photos.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"289\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-620x289.png?resize=620%2C289&#038;ssl=1\" alt=\"Instagram story templates about me and ask me anything\" class=\"wp-image-454823\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-620x289.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-310x144.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-768x358.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-1536x715.png 1536w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates-560x260.png 560w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-templates.png 1654w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<p>The background templates are more basic: cool images that you can layer your own content on top of, like a not-so-blank canvas.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_fvpu9wcaptun\"\/><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-454815 size-large\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates-620x559.png?resize=620%2C559&#038;ssl=1\" alt=\"Instagram story background templates\" width=\"620\" height=\"559\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates-620x559.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates-310x280.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates-768x693.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-story-background-templates.png 1412w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/h3>\n<p>Both sets of templates are sized at the standard dimensions for an Instagram story: 1080 x 1920 pixels.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_fvpu9wcaptun\"\/>Instagram Reels and TikTok templates<\/h3>\n<p>Design isn\u2019t just for still photos, of course. Putting together Instagram Reels takes a discerning eye\u2014or a really excellent template. Here\u2019s <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-reels-templates\">four IG Reel templates<\/a> with modern text, transitions and timing so you can edit like a pro. Psst: Reels and TikToks have the same specs, so you can use these templates for the \u2018Tok, too.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"288\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates-620x288.png?resize=620%2C288&#038;ssl=1\" alt=\"Instagram Reel Templates Launching Soon Floral and Jewelry boutique\" class=\"wp-image-454807\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates-620x288.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates-310x144.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates-768x356.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates-560x260.png 560w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-Reel-templates.png 1436w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<p>Oh, and don\u2019t forget Reel covers (that\u2019s the still image that shows up when you look at your Reel on your grid or on the Explore page). Well-designed Reel covers truly elevate your brand\u2026 and we\u2019ve got <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-reel-cover-templates\">5 Reel cover templates<\/a> to kick your social media game up a notch.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_b9p23uyej1v0\"\/>Instagram ad templates<\/h3>\n<p><a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/instagram-marketing\/\">Marketing on Instagram<\/a> takes on many forms, but a traditional ad is one of the only guaranteed ways to make sure your post is reaching the right people. To make sure you\u2019re putting 100% into the posts you pay for, try using one of these <a rel=\"nofollow\" href=\"https:\/\/www.hootsuite.com\/resources\/blog\/instagram-ad-templates\">15 Instagram ad templates<\/a>. They\u2019re <a rel=\"nofollow\" href=\"https:\/\/blog.hootsuite.com\/instagram-ad-design\/\">specifically designed<\/a> to attract, engage and of course, sell.<br \/><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-454775 size-large\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates-620x355.png?resize=620%2C355&#038;ssl=1\" alt=\"Instagram ad templates\" width=\"620\" height=\"355\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates-620x355.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates-310x178.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates-768x440.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Instagram-ad-templates.png 1438w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_pgs8l0b3r998\"\/>Pinterest templates<\/h3>\n<p>And last but certainly not least, there\u2019s these <a rel=\"nofollow\" href=\"https:\/\/hootsuite.com\/resources\/blog\/pinterest-templates\">10 pin templates<\/a> perfect for the picky Pinterester. They all happen to be very food-focused (for now, until you modify them with whatever gorgeous photo assets you have on hand) so don\u2019t edit on an empty stomach.<\/p>\n<p>Each measures 1000 x 1500 pixels.<\/p>\n<figure class=\"wp-block-image\"><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"486\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates-620x486.png?resize=620%2C486&#038;ssl=1\" alt=\"Pinterest pin templates with food and baking\" class=\"wp-image-454839\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates-620x486.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates-310x243.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates-768x603.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates-1536x1205.png 1536w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Pinterest-pin-templates.png 1578w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"The_best_apps_for_designing_social_media_posts\"><a rel=\"nofollow\" id=\"post-454661-_84yzhgih85oh\"\/>The best apps for designing social media posts<\/span><\/h2>\n<p>These user-friendly apps can help you create beautiful posts without breaking a sweat.<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_n464ztg6dfua\"\/><a rel=\"nofollow\" href=\"https:\/\/www.canva.com\/\">Canva<\/a><\/h3>\n<p>In case you didn\u2019t get the vibe from the hundreds of examples listed above: we love Canva. Even if this graphic design rockstar of an app wasn\u2019t integrated with Hootsuite (<a rel=\"nofollow\" href=\"https:\/\/apps.hootsuite.com\/apps\/canva\">and it is<\/a>), we\u2019d be singing its praises for the huge image library, awesome fonts and foolproof user interface. It\u2019s a lifesaver and it\u2019s free (heck yeah).<\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_5bhoepct4vj1\"\/><a rel=\"nofollow\" href=\"https:\/\/www.adobe.com\/express\/\">Adobe Express<\/a><\/h3>\n<p>Adobe Express uses AI to expertly recommend templates and remove image backgrounds (as well as all the standard cropping, resizing, filtering and photo editing software that\u2019s classic for design-focused apps). Think Photoshop, but mobile-friendly.<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Adobe-express.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-454751 size-large\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Adobe-express-620x1170.png?resize=620%2C1170&#038;ssl=1\" alt=\"Adobe express design Late Night Ramen\" width=\"620\" height=\"1170\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Adobe-express-620x1170.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Adobe-express-310x585.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Adobe-express.png 674w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><br \/><em>Source: Adobe Express<\/em><\/p>\n<h3 class=\"wp-block-heading\"><a rel=\"nofollow\" id=\"post-454661-_4kwhoia4ppa9\"\/><a rel=\"nofollow\" href=\"https:\/\/apps.apple.com\/in\/app\/panorama-scroll-carousel-maker\/id1562661709?platform=iphone\">Panorama Scroll Carousel Maker<\/a><\/h3>\n<p>We waxed poetic about scrolling panoramas earlier in this blog post\u2026 but actually making those super-aesthetic posts is harder than it looks. To prevent a cropping disaster, try an app like Panorama Scroll Carousel Maker. Its main purpose is (you\u2019ll never guess) creating flawless scrolling panoramas. Engagement, here you come.<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-454831 size-large\" src=\"https:\/\/i0.wp.com\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker-620x302.png?resize=620%2C302&#038;ssl=1\" alt=\"Panorama scroll carousel maker\" width=\"620\" height=\"302\" srcset=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker-620x302.png 620w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker-310x151.png 310w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker-768x374.png 768w, https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2024\/02\/Social-media-post-design_Panorama-scroll-carousel-maker.png 1424w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"\/><\/a><br \/><em>Source: Panorama Scroll Carousel Maker<\/em><\/p>\n<p><strong>Save time managing your social media channels with Hootsuite. From a single dashboard you can publish and schedule posts, find relevant conversions, engage the audience, measure results, and more. Try it free today.<\/strong><\/p>\n<div class=\"side-rail-container\">\n<div class=\"side-rail-cta-inner-wrapper\">\n<div class=\"side-rail-cta style-default  rail-light\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"icon\" src=\"https:\/\/blog.hootsuite.com\/wp-content\/plugins\/hs-content-upgrades\/images\/guide-icon.svg\"> --><\/p>\n<p>Do it better with <strong>Hootsuite<\/strong>, the <strong>all-in-one social media tool. <\/strong>Stay on top of things, grow, and beat the competition.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><script async defer crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&#038;autoLogAppEvents=1&#038;version=v10.0&#038;appId=1382046585182189\" nonce=\"40FRtpDN\"><\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/blog.hootsuite.com\/social-media-post-design\/\">Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Great social media stands out, and eye-catching, engaging and creative design will help set you apart from the crowd. You\u2019re not just any brand \u2014 you\u2019re a cool brand, and your social media post design should reflect that. We\u2019ve got the resources to help you get the most out of every post (that rhyme was [&hellip;]<\/p>","protected":false},"author":3,"featured_media":6560,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-6559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>2024 Social Media Post Design Ideas and 100+ Free Templates - OK Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/okdesign.ca\/fr\/2024-social-media-post-design-ideas-and-100-free-templates\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Social Media Post Design Ideas and 100+ Free Templates\" \/>\n<meta property=\"og:description\" content=\"Great social media stands out, and eye-catching, engaging and creative design will help set you apart from the crowd. 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