{"id":6941,"date":"2024-03-21T16:14:22","date_gmt":"2024-03-21T16:14:22","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/ai-powered-martech-releases-and-news-march-21\/"},"modified":"2024-03-21T16:14:22","modified_gmt":"2024-03-21T16:14:22","slug":"ai-powered-martech-releases-and-news-march-21","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/fr\/ai-powered-martech-releases-and-news-march-21\/","title":{"rendered":"AI-powered martech releases and news: March 21"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<div class=\"bialty-container\">\n<p>Right now we\u2019re using AI to detect AI-generated content, AI to generate content that will avoid AI-detectors and AI to review the work of AI researchers. At the same time, OpenAI\u2019s chatbot store is filling up with spam created by \u2026 you guessed it \u2026 AI. I am not saying we\u2019ve reached peak AI recursiveness, but I am not not saying it, either. I guarantee that sentence will get past all AI-content detectors because AI can\u2019t do silly.<\/p>\n<p>Now, this week\u2019s AI-powered martech product releases and enhancements.<\/p>\n<ul>\n<li><strong>Hightouch\u2019s<\/strong> Campaign Intelligence is an AI-driven platform that lets marketers find trends in customer behavior and campaign performance directly from their data warehouse. It allows for experimentation with multivariate and incrementality tests across various marketing channels, and exploration through the creation of custom metrics and user funnels. The platform also features Fivetran-powered data ingestion for comprehensive campaign analysis and a chat-based AI copilot for interactive, data-driven decision-making.<\/li>\n<li><strong>CommentBuddy.ai\u2019s<\/strong> Chrome Extension generates contextually relevant comments across multiple platforms. It reads post text and author information, providing intelligent, customizable comment suggestions. There is also a persona manager for handling multiple personas and a variety of AI models for diverse comment generation. Users can customize prompts and instructions to tailor their responses before posting.<\/li>\n<li><strong>Monetate <\/strong>updated its Personalized Search with advanced NLP capabilities to understand search queries better and deliver more accurate results. The update includes integrated personalization and optimization features, allowing for a customized search experience for each customer. Merchandising features can manage product visibility in search results, and segmentation and targeting options can define unique search experiences for different customer segments.<\/li>\n<li><strong>Persado<\/strong>\u2019s Essential Motivation platform has content copilot tools to help messages align with a brand\u2019s voice. It scores message variants to reflect brand voice compliance and connects to external data sources to refine content generation models. This allows the creation of product descriptions and copy optimized for engagement and brand consistency. It can also generate tailored campaign content for various audience segments throughout the customer journey.<\/li>\n<li><strong>Optimove\u2019s <\/strong>OptiGenie has added expanded Generative AI Insights, Self-Optimizing Streams, and OptiLive (enabling real-time, personalized messaging). Other new features include WhatsApp Integration and Self-Service Data Ingestion.<\/li>\n<li><strong>Freepik\u2019s <\/strong>Freepik Reimagine is an AI image-to-image solution that lets users upload a picture and instantly receive a unique and exclusive prompt. With this prompt, users can easily interact with the image and make changes.\u00a0<\/li>\n<\/ul>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center justify-content-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-auto pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get MarTech! Daily. Free. In your inbox.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><!-- END INLINE FORM -->\n<\/div>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<a rel=\"nofollow noopener\" class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMJeAJDCAwQQ?hl=en-US&gl=US&ceid=US%3Aen\" target=\"_blank\" aria-label=\"opens in a new tab\"><em>Add MarTech to your Google News feed.<\/em>\u00a0\u00a0\u00a0\u00a0<img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png?resize=140%2C38&ssl=1\"\/><img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png?resize=140%2C38&ssl=1\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/a><\/p>\n<hr\/><\/div>\n<p><!-- START EOS SPACE --><\/p>\n<p><!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Constantine von Hoffman\" width=\"140\" height=\"140\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-22-at-2.19.55%E2%80%AFPM.png.webp?resize=140%2C140&ssl=1\"\/><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-22-at-2.19.55%E2%80%AFPM.png.webp?resize=140%2C140&ssl=1\" alt=\"Constantine von Hoffman\" width=\"140\" height=\"140\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\t\t\t\t\t\tConstantine von Hoffman is managing editor of MarTech. A veteran journalist, Con has covered business, finance, marketing and tech for CBSNews.com, Brandweek, CMO, and Inc. He has been city editor of the Boston Herald, news producer at NPR, and has written for Harvard Business Review, Boston Magazine, Sierra, and many other publications. He has also been a professional stand-up comedian, given talks at anime and gaming conventions on everything from My Neighbor Totoro to the history of dice and boardgames, and is author of the magical realist novel John Henry the Revelator. He lives in Boston with his wife, Jennifer, and either too many or too few dogs.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/martech.org\/ai-powered-martech-releases-and-news-march-21\/\">Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Right now we\u2019re using AI to detect AI-generated content, AI to generate content that will avoid AI-detectors and AI to review the work of AI researchers. At the same time, OpenAI\u2019s chatbot store is filling up with spam created by \u2026 you guessed it \u2026 AI. I am not saying we\u2019ve reached peak AI recursiveness, [&hellip;]<\/p>","protected":false},"author":3,"featured_media":5538,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-6941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>AI-powered martech releases and news: March 21 - OK Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/okdesign.ca\/fr\/ai-powered-martech-releases-and-news-march-21\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI-powered martech releases and news: March 21 - OK Design\" \/>\n<meta property=\"og:description\" content=\"Right now we\u2019re using AI to detect AI-generated content, AI to generate content that will avoid AI-detectors and AI to review the work of AI researchers. 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