{"id":7403,"date":"2024-04-30T14:33:45","date_gmt":"2024-04-30T14:33:45","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/data-privacy-bulk-email-restrictions-and-more\/"},"modified":"2024-04-30T14:33:45","modified_gmt":"2024-04-30T14:33:45","slug":"data-privacy-bulk-email-restrictions-and-more","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/fr\/data-privacy-bulk-email-restrictions-and-more\/","title":{"rendered":"Data privacy, bulk email restrictions and more"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<div class=\"bialty-container\">\n<p>Developing an effective email marketing strategy requires being aware of the constant change while continuing to strategize around the best way to bring value to your audience.<\/p>\n<p>Among the areas of change:<\/p>\n<ul>\n<li>Data privacy regulations, which remain a patchwork on a global and national level in the United States.<\/li>\n<li>New <a rel=\"nofollow\" href=\"https:\/\/martech.org\/new-rules-for-bulk-email-senders-from-google-yahoo-what-you-need-to-know\/\">email regulations<\/a> from companies like Google and Yahoo, which are trying to reduce spam and protect their email revenue stream.<\/li>\n<\/ul>\n<p>While we expect more change to come to both of these areas, email marketers are also re-evaluating issues they\u2019ve discussed for years, such as:<\/p>\n<p><!-- \/1038259\/MT_Post-text --><\/p>\n<ul>\n<li>The value of personal email addresses in B2B.<\/li>\n<li>Demonstrating the value of email to leadership.<\/li>\n<li>Quality vs. quantity in email list size.<\/li>\n<\/ul>\n<p>MarTech contributors <a rel=\"nofollow\" href=\"https:\/\/martech.org\/author\/natalie-jackson\/\">Natalie Jackson<\/a> and <a rel=\"nofollow\" href=\"https:\/\/martech.org\/author\/brian-mckenna\/\">Brian McKenna<\/a> lead this thought-provoking conversation, which was recorded live as a Coffee Talk at the Spring 2024 <a rel=\"nofollow\" href=\"https:\/\/martech.org\/conference\/spring\/\">MarTech Conference<\/a>.<\/p>\n<p><iframe loading=\"lazy\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" title=\"The MarTech.org Podcast - Episode 1 - Modern email marketing\" src=\"https:\/\/martech.org\/modern-email-marketing-data-privacy-bulk-email-restrictions-and-more\/about:blank\" frameborder=\"0\" data-rocket-lazyload=\"fitvidscompatible\" data-lazy-src=\"https:\/\/player.vimeo.com\/video\/939615361?badge=0&autopause=0&player_id=0&app_id=58479\"><\/iframe><noscript><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" title=\"The MarTech.org Podcast - Episode 1 - Modern email marketing\" src=\"https:\/\/player.vimeo.com\/video\/939615361?badge=0&autopause=0&player_id=0&app_id=58479\" frameborder=\"0\"><\/iframe><\/noscript><\/p>\n<p><!-- START INLINE FORM --><\/p>\n<p><!-- END INLINE FORM -->\n<\/div>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<a rel=\"nofollow noopener\" class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMJeAJDCAwQQ?hl=en-US&gl=US&ceid=US%3Aen\" target=\"_blank\" aria-label=\"opens in a new tab\"><em>Add MarTech to your Google News feed.<\/em>\u00a0\u00a0\u00a0\u00a0<img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png?resize=140%2C38&ssl=1\"\/><img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png?resize=140%2C38&ssl=1\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/a><\/p>\n<hr\/><\/div>\n<p><!-- START EOS SPACE --><\/p>\n<p><!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img data-recalc-dims=\"1\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Mike Pastore\" width=\"140\" height=\"140\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2023\/11\/mike_pastore_square.jpg.webp?resize=140%2C140&ssl=1\"\/><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/i0.wp.com\/martech.org\/wp-content\/uploads\/2023\/11\/mike_pastore_square.jpg.webp?resize=140%2C140&ssl=1\" alt=\"Mike Pastore\" width=\"140\" height=\"140\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\t\t\t\t\t\tMike Pastore has spent nearly three decades in B2B marketing, as an editor, writer, and marketer. He first wrote about marketing in 1998 for internet.com (later Jupitermedia). He then worked with marketers at some of the best-known brands in B2B tech creating content for marketing campaigns at both Jupitermedia and QuinStreet. Prior to joining Third Door Media as the Editorial Director of the MarTech website, he led demand generation at B2B media company TechnologyAdvice.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/martech.org\/modern-email-marketing-data-privacy-bulk-email-restrictions-and-more\/\">Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Developing an effective email marketing strategy requires being aware of the constant change while continuing to strategize around the best way to bring value to your audience. Among the areas of change: Data privacy regulations, which remain a patchwork on a global and national level in the United States. New email regulations from companies like [&hellip;]<\/p>","protected":false},"author":3,"featured_media":7404,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-7403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Data privacy, bulk email restrictions and more - OK Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/okdesign.ca\/fr\/data-privacy-bulk-email-restrictions-and-more\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data privacy, bulk email restrictions and more - OK Design\" \/>\n<meta property=\"og:description\" content=\"Developing an effective email marketing strategy requires being aware of the constant change while continuing to strategize around the best way to bring value to your audience. 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