{"id":9007,"date":"2024-10-18T17:10:37","date_gmt":"2024-10-18T17:10:37","guid":{"rendered":"https:\/\/tup.kxe.temporary.site\/a-guide-for-new-users-and-potential-upgraders\/"},"modified":"2024-10-18T17:10:37","modified_gmt":"2024-10-18T17:10:37","slug":"a-guide-for-new-users-and-potential-upgraders","status":"publish","type":"post","link":"https:\/\/okdesign.ca\/fr\/a-guide-for-new-users-and-potential-upgraders\/","title":{"rendered":"A guide for new users and potential upgraders"},"content":{"rendered":"


\n<\/p>\n

\n
\"Get\"Get<\/a><\/figure>\n

Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of these tools.<\/p>\n

Whether you\u2019re a new user just starting out or a current user evaluating your existing solution, now is the perfect time to explore how these platforms can benefit your business. MarTech\u2019s Marketing Automation Platforms: A Marketer\u2019s Guide<\/a><\/strong> provides in-depth insights into the latest trends and top solutions in the market.<\/p>\n

When choosing the right platform, start by identifying your business needs and evaluating essential features like email marketing, lead management, and campaign orchestration. Consider the integration with your existing tech stack, especially your CRM, and review pricing models to understand the total cost of ownership.<\/p>\n

Want to learn more? MarTech breaks down the top solutions to help you find the best fit for your needs. Read the complete guide today!<\/strong><\/a><\/p>\n<\/div>\n


\n
Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"

Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of these tools. Whether you\u2019re a new user just starting out or a current user evaluating your existing solution, now is […]<\/p>","protected":false},"author":3,"featured_media":9008,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-9007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency"],"yoast_head":"\nA guide for new users and potential upgraders - OK Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/okdesign.ca\/fr\/a-guide-for-new-users-and-potential-upgraders\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A guide for new users and potential upgraders\" \/>\n<meta property=\"og:description\" content=\"Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of these tools. Whether you\u2019re a new user just starting out or a current user evaluating your existing solution, now is […]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/okdesign.ca\/fr\/a-guide-for-new-users-and-potential-upgraders\/\" \/>\n<meta property=\"og:site_name\" content=\"OK Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/okdesign.ca\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-18T17:10:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"OK Design\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"OK Design\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/\"},\"author\":{\"name\":\"OK Design\",\"@id\":\"https:\/\/okdesign.ca\/en\/#\/schema\/person\/a8cdeff6d4fdb205ceabe60a22c77a75\"},\"headline\":\"A guide for new users and potential upgraders\",\"datePublished\":\"2024-10-18T17:10:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/\"},\"wordCount\":170,\"publisher\":{\"@id\":\"https:\/\/okdesign.ca\/en\/#organization\"},\"image\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1\",\"articleSection\":[\"Agency\"],\"inLanguage\":\"fr-CA\"},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/\",\"url\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/\",\"name\":\"A guide for new users and potential upgraders - OK Design\",\"isPartOf\":{\"@id\":\"https:\/\/okdesign.ca\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1\",\"datePublished\":\"2024-10-18T17:10:37+00:00\",\"breadcrumb\":{\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/okdesign.ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A guide for new users and potential upgraders\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/okdesign.ca\/en\/#website\",\"url\":\"https:\/\/okdesign.ca\/en\/\",\"name\":\"OK Design - Conception Graphiques et Sites Web\",\"description\":\"Conception graphique et sites Web\",\"publisher\":{\"@id\":\"https:\/\/okdesign.ca\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/okdesign.ca\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/okdesign.ca\/en\/#organization\",\"name\":\"OK Web Design\",\"url\":\"https:\/\/okdesign.ca\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/okdesign.ca\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2020\/09\/OKDesign-W.png?fit=7001%2C1376&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2020\/09\/OKDesign-W.png?fit=7001%2C1376&ssl=1\",\"width\":7001,\"height\":1376,\"caption\":\"OK Web Design\"},\"image\":{\"@id\":\"https:\/\/okdesign.ca\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/okdesign.ca\",\"https:\/\/www.instagram.com\/okdesignca\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/okdesign.ca\/en\/#\/schema\/person\/a8cdeff6d4fdb205ceabe60a22c77a75\",\"name\":\"OK Design\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g\",\"caption\":\"OK Design\"},\"sameAs\":[\"https:\/\/tup.kxe.temporary.site\"],\"url\":\"https:\/\/okdesign.ca\/fr\/author\/okdesign\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A guide for new users and potential upgraders - OK Design","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/okdesign.ca\/fr\/a-guide-for-new-users-and-potential-upgraders\/","og_locale":"fr_CA","og_type":"article","og_title":"A guide for new users and potential upgraders","og_description":"Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of these tools. Whether you\u2019re a new user just starting out or a current user evaluating your existing solution, now is […]","og_url":"http:\/\/okdesign.ca\/fr\/a-guide-for-new-users-and-potential-upgraders\/","og_site_name":"OK Design","article_publisher":"https:\/\/www.facebook.com\/okdesign.ca","article_published_time":"2024-10-18T17:10:37+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg","type":"image\/jpeg"}],"author":"OK Design","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"OK Design","Estimation du temps de lecture":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#article","isPartOf":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/"},"author":{"name":"OK Design","@id":"https:\/\/okdesign.ca\/en\/#\/schema\/person\/a8cdeff6d4fdb205ceabe60a22c77a75"},"headline":"A guide for new users and potential upgraders","datePublished":"2024-10-18T17:10:37+00:00","mainEntityOfPage":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/"},"wordCount":170,"publisher":{"@id":"https:\/\/okdesign.ca\/en\/#organization"},"image":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1","articleSection":["Agency"],"inLanguage":"fr-CA"},{"@type":"WebPage","@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/","url":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/","name":"A guide for new users and potential upgraders - OK Design","isPartOf":{"@id":"https:\/\/okdesign.ca\/en\/#website"},"primaryImageOfPage":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage"},"image":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1","datePublished":"2024-10-18T17:10:37+00:00","breadcrumb":{"@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#primaryimage","url":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1","contentUrl":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"http:\/\/okdesign.ca\/en\/a-guide-for-new-users-and-potential-upgraders\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/okdesign.ca\/"},{"@type":"ListItem","position":2,"name":"A guide for new users and potential upgraders"}]},{"@type":"WebSite","@id":"https:\/\/okdesign.ca\/en\/#website","url":"https:\/\/okdesign.ca\/en\/","name":"OK Design - Conception Graphiques et Sites Web","description":"Conception graphique et sites Web","publisher":{"@id":"https:\/\/okdesign.ca\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/okdesign.ca\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/okdesign.ca\/en\/#organization","name":"OK Web Design","url":"https:\/\/okdesign.ca\/en\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/okdesign.ca\/en\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2020\/09\/OKDesign-W.png?fit=7001%2C1376&ssl=1","contentUrl":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2020\/09\/OKDesign-W.png?fit=7001%2C1376&ssl=1","width":7001,"height":1376,"caption":"OK Web Design"},"image":{"@id":"https:\/\/okdesign.ca\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/okdesign.ca","https:\/\/www.instagram.com\/okdesignca\/"]},{"@type":"Person","@id":"https:\/\/okdesign.ca\/en\/#\/schema\/person\/a8cdeff6d4fdb205ceabe60a22c77a75","name":"OK Design","image":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/414d6a655f4d2b769d207dd5f01fd608ffbb3f6a8992a451bdb6d00e62dac102?s=96&d=mm&r=g","caption":"OK Design"},"sameAs":["https:\/\/tup.kxe.temporary.site"],"url":"https:\/\/okdesign.ca\/fr\/author\/okdesign\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/okdesign.ca\/wp-content\/uploads\/2024\/10\/Get-your-copy-of-MarTechs-Marketing-Automation-guide-today.jpg?fit=1920%2C1080&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/posts\/9007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/comments?post=9007"}],"version-history":[{"count":0,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/posts\/9007\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/media\/9008"}],"wp:attachment":[{"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/media?parent=9007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/categories?post=9007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/okdesign.ca\/fr\/wp-json\/wp\/v2\/tags?post=9007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}