Salesforce expects the 2024 holiday season to be shorter and more competitive with brands facing the challenge of attracting consumers with less purchasing power. Based on global statistics, around...

A new chapter in Google’s antitrust troubles opened yesterday with Yelp filing a lawsuit alleging that Google’s monopoly in search has allowed it to illegally dominate the local search...

On July 26th 2024, I exported all “toxic” and “potentially toxic” backlinks to three of our blog posts from a well-known SEO tool. There were 129 URLs in total,...

Conference season is in full swing. If you’re spending that much cash, be sure you’re getting results, whether it’s acquiring new leads, closing deals, or starting new partnerships. Conferences...

Struggling to find time for essential SEO tasks? Outsourcing SEO might be the solution. Outsourcing SEO allows you to leverage expert knowledge and free up time for other critical...

SWOT might sound like a modern digital marketing acronym. But SWOT analysis has actually been used since the 1960s to guide strategic planning. A social media SWOT analysis uses...

Key Takeaways Posting at the right time is crucial to get your content seen. For Instagram in 2024, the sweet spot is around 11:00 AM PST on Wednesdays. Midday,...

Adobe has announced the general availability of Adobe Workfront Planning, a solution that delivers a flexible, unified view of campaign planning and activity leading to fast execution. The aim...

The number of smartphone users globally is forecast to hit 7.7 billion by 2027, with each device providing another potential touchpoint for businesses to engage with customers. A cross-device...

Ad spending on retail media networks (RMN) is projected to increase 26% this year to nearly $55 billion, according to a new study from the ANA. Despite this, it’s...