Channel partner marketing means efforts to recruit and support third-party partners to expand a vendor’s market access. Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development...
SEO writing is the process of writing content to rank on search engines like Google. In this guide, you’ll learn how to create search-optimized content your readers and Google...
Link outreach is the process of contacting other websites to ask for a backlink to your website. For example, here’s an outreach email we sent as part of a...
Most SEO trends fade quickly. But some of them stick and deserve your attention. Let’s explore what those are and how to take advantage of them. 1. Everyone’s using ChatGPT...
Finding a great affiliate niche that’s both low competition and profitable can sometimes seem like finding a pot of gold at the end of the rainbow—but it’s not impossible...
How do you start your own digital marketing agency? I asked 100+ digital marketing agency founders on X and LinkedIn to find out. Here’s how they started their agencies—and you...
We conducted an SEO pricing survey with 400+ industry professionals to find out how much SEO costs today. Here are the key takeaways: Monthly retainers range from $500 to...
PageRank (PR) is a Google algorithm that ranks web pages in search results by evaluating the number and quality of links to a page. It operates on the principle...
B2B content marketing is creating content—blog posts, ebooks, videos, case studies—to attract and persuade all the people involved in buying something for a business. That means the person that...
A marketing channel is the way through which your message reaches your audience. Some of the most popular channels are advertising, email, social media, and search engines like Google....
