Ever wonder who’s looking at your profile on LinkedIn? Or how effective your company’s page is at generating leads? With the power of LinkedIn analytics, you can track, measure,...

Key Takeaways Reach tells you how many unique users saw your content, while impressions count the total number of views — including multiple views from the same people. Knowing...

Explore emerging AI trends and practical applications for enhancing digital asset management Edna Chavira on September 12, 2024 at 4:39 pm | Reading time: 1 minute Please note that...

Some interesting AI data points in the news: AI marketing assistant is the fastest-growing job in marketing with 21% projected job growth, according to a Linkee.ai study. Market research...

Brands are integrating AI into their marketing functions, and some are ready to test these tools in customer experience. Currently, analytics and market research are top AI use cases,...

There are over 14,000 martech tools, according to ChiefMartec and MartechTribe. It’s an overwhelming number that no one can keep up with. To make things worse, many of these...

Satya Nadella, Chairman and CEO, shared the below communication with Microsoft employees this morning.  As we mark our 50th year, I’ve been reflecting on how we have remained a...

The aroma of freshly ground coffee beans filled the air as I stepped into the Seattle Starbucks in the late 1990s. A college student on the brink of adulthood,...

Oracle is announcing several enhancements to Oracle Unity CDP, a key part of the Oracle Fusion Cloud CX suite of applications. It also announced moves to make B2B buying...

At a time when anyone can create content, the real challenge—and opportunity—is in saying something new.  I think content curation can help with that. Curation is all about finding undiscovered...