[ad_1] Today we have a tale of two surveys with very different messages.  First, up are these findings from the PR person at GetResponse: Nearly 30% of marketers are...

[ad_1] Here’s the Reel deal: videos are ruling Instagram. Using Instagram Reels for your business is an important building block for any social media marketing strategy (in fact, it’s...

[ad_1] Everybody’s talking about all the latest AI developments, but there’s a better, more pragmatic question to ask about it: How do you implement AI in your marketing organization?...

[ad_1] Mergers and acquisitions can throw your marketing plans into chaos. Suddenly, you need to quickly and effectively integrate a new web, email and social presence for the acquired...

[ad_1] Artificial intelligence (AI) has come a long way over the past decade, from early chatbots to today’s virtual assistants that integrate with multiple applications to “learn” about us. ...

[ad_1] In a significant development in the digital communication landscape, the European Union (EU) has ruled that Apple will not be required to make its iMessage service interoperable with...

[ad_1] Nectar360, which owns and operates Nectar, the UK’s largest coalition loyalty programme, as well as managing Sainsbury’s and Argos retail media services, today (February 14, 2024) announced a...

[ad_1] Consumer expectations for highly personalized marketing interactions have reached an all-time high. Eighty percent say the experience a company provides is as important as its products and services,...

[ad_1] Over 50% of Americans aged 35 to 44, and 20% of Americans overall, have flirted with a chatbot. Chatbots have become, not just sources of information, but sources...

[ad_1] When customer experience works, customers receive a consistent and seamless interaction with a business from touchpoint to touchpoint. An often overlooked feature of CX is sound. TD Bank...